Glow: The innovative end-to-end consumer insight solution

Since 2013, Glow has been connecting between businesses and their clients, by offering companies with an interactive platform to gather customer feedback instantaneously.  Our mission is to change the world, one opinion at a time through a user-friendly application that enables businesses to capture useful data quickly and easily.


Yet, without marketing initiatives, small firms often struggle in competing against more established competitors in the saturated market. Furthermore, businesses perceive market research to be a costly, time-consuming process and hence, do not conduct it on a regular basis. Glow is solving insufficient market research capabilities and limited budgets by offering the solution.


Glow’s platform was developed to make access to both primary and secondary data affordable for all companies at the touch of a button.

Ready-made consumer insights in the form of industry and category specific reports and consumer behaviour datasets (named analysis packs) are available on the easily-access platform. Analysis Packs offers decision-makers in product development and marketing with fast and valuable insights into fields that matter the most to them. This enables companies to instantly gain an insight into the latest market trends and understand consumer behaviours in order to better support their business strategies. Access the Glow platform a well to slice and dice the data and study the research to unlock new insights and innovates.


Moreover, tackling business-specific problems is never easier with Glow Project Kits, which provides companies with the ultimate power and control to generate their personal market research. Combined with the Glow platform, this allows companies to greatly reduce the unnecessary complexity of market research design and deploy their custom projects in faster time. We offer businesses the ultimate tool they need build projects suited for their brands and uncover new findings to get ahead of the competition.


Or with our services, get the right assistance to specify, build, capture, analyse and report any market research project. Glows custom service model allows companies to choose the assistance they need. Whether it is just setting up the project, analyse the raw data or the overall project, Glow is there every step of the way. Utilise our ecosystem of research, data analytics, field marketing and consultancy partners to bring a category or brand to life.


Producing high quality market research has never been easier or more simple and affordable, as it is with Glow. Whether a business is just getting started, is stuck in the middle or in the final stages of reporting, we have something to offer. When exploring the next opportunity to innovate, do it confidently with Glow. Learn more about how we can change the game for a business here.



This company profile is a guest post by Melbourne SEO agency – Digital Squad.

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